Built by an MIT Engineer. Designed for Real Play.
Toys are essential tools for early childhood. Our founder, Kara Dyer, engineered ours to be exactly that.
Storytime Toys
Loved by families for 14 years, now newly upgraded with double-strength play-mat material, sturdier books, and extra play pieces.
Bring an entire world of classic fairytales to life! This ultimate bundle features three complete build-and-play storybook sets: Goldilocks and the Three Bears, The Three Little Pigs, and Little Red Riding Hood. Designed to inspire early reading skills, hands-on construction, and endless imaginative storytelling, it offers hours of screen-free fun for children and families to share.ock
Storybook playsets
Each playset is a three-dimensional learning adventure that turns a favorite story into creative, hands-on play.
READ: Open the beautifully illustrated, high-quality storybook to start the adventure together (building vocabulary and early literacy).
BUILD: Connect the interlocking playset pieces (made of our patented play mat and card stock composite material) like a simple 3D puzzle. No glue, scissors, or tools are ever required!
PLAY: Use the characters to act out the classic tale, spark active storytelling, and invent brand-new adventures of your own.
More Than a Storybook:
See how easily children assemble the houses and immerse themselves in active, screen-free play
Fairytale Dolls
Storybook Playsets
Gift Sets
Playworlds
"The Three Little Pigs set was a hit from the moment he opened the box. We had it assembled in five minutes and proceeded to "play" Three Little Pigs. He is four and can put the houses together by himself, so it makes the product very useful and he can play whenever he wants."
Fran J.
Grandmother
"My daughter has the Goldilocks set and likes to put together the simpler items like the beds, chairs, and table–they're like simple 3-dimensional puzzles, and mixed with the story and characters, they are a huge hit with her and her friends."
Katie M.
Mother of a 4-year-old
"We bring a Playworld with us every time we go out to eat because it's small enough to put on a table at a restaurant and keeps my 3-year-old busy with her imagination instead of just sticking a tablet in front of her. And the adults can relax."
Jami B.
Mother of a 3-year-old
