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Toys are tools for one of the most critical periods in human development.

Toys are tools for one of the most critical periods in human development.

We think they deserve to be engineered that way.

We think they deserve to be engineered that way.

What We Make

What We Make

Storytime Toys makes premium storybook playsets for children ages 3 and up. Each one pairs a full-length classic storybook with a buildable 3D playset — characters, furniture, and a world to inhabit. Children read the story, build the scene, and play inside it. That loop of reading, building, and imagining is what makes these sets different from anything else on the market.

Every playset is engineered with the same rigor we'd bring to any serious design problem: observe the user, define the requirements, evaluate materials and mechanics, tolerance every component, prototype, iterate. The pieces fit together with satisfying precision and gentle stability for small hands. That's not an accident. It's intentional design.

Storytime Toys makes premium storybook playsets for children ages 3 and up. Each one pairs a full-length classic storybook with a buildable 3D playset — characters, furniture, and a world to inhabit. Children read the story, build the scene, and play inside it. That loop of reading, building, and imagining is what makes these sets different from anything else on the market.

Every playset is engineered with the same rigor we'd bring to any serious design problem: observe the user, define the requirements, evaluate materials and mechanics, tolerance every component, prototype, iterate. The pieces fit together with satisfying precision and gentle stability for small hands. That's not an accident. It's intentional design.

Our Why

Our Why

The right toys build confidence, imagination, fine motor skills, spatial reasoning, and literacy. The wrong ones crowd out the kind of play that builds those things. Today's families have no shortage of options. What's harder to find is something meaningful. Something children return to again and again, not just on the day they open it.

Our playsets are not disposable toys. They are worlds.

The right toys build confidence, imagination, fine motor skills, spatial reasoning, and literacy. The wrong ones crowd out the kind of play that builds those things. Today's families have no shortage of options. What's harder to find is something meaningful. Something children return to again and again, not just on the day they open it.

Our playsets are not disposable toys. They are worlds.

Our Founder

Our Founder

Kara Dyer founded Storytime Toys in 2012. She holds a BS and MS in Mechanical Engineering from MIT and an MBA from MIT Sloan.

Before founding Storytime Toys she spent her career designing precision mechanical and opto-mechanical systems and managing analytical consulting projects. She lives in Concord, Massachusetts with her family.

Kara Dyer founded Storytime Toys in 2012. She holds a BS and MS in Mechanical Engineering from MIT and an MBA from MIT Sloan.

Before founding Storytime Toys she spent her career designing precision mechanical and opto-mechanical systems and managing analytical consulting projects. She lives in Concord, Massachusetts with her family.

See It In Action

We love a good video. See our creative process to developing our toys and the creative way kids play with the finished product!